19 weirdly-specific everyday things that you didn't know had names

That pleasing smell after a heavy rain is called "petrichor"

By Evan Porter

Some concepts just can't be captured by a single word. They're too specific, too intangible, or just too weird to possibly be summed by a single string of letters with a meaning we all universally agree on. Or, at least, that's what I thought.

I recently learned this about something I had believed to be almost indescribable. The pleasant smell after a summer rain — you know, that pleasing, warm, earthy smell of wet soil and steamy pavement — actually has a name. It's called "petrichor". Turns out, scientists have studied the aroma and why humans are seemingly so sensitive and drawn to it.

It got me thinking about if there were other unspoken phenomena, or strangely-specific objects or concepts that actually have names. It turns out, there are a ton!

🍘 How to fix Cracker Barrel and save other beloved American brands in 4 easy steps

It's not just about the logo.

By Mark Wales

Recently, the major restaurant chain Crackle Barrel decided it was time to modernize its logo. They shifted from a charming, southern-styled grandpa in a rocking chair to a modernized, sleek, yet generic font. It's a sweeping trend amongst major brands trying to invigorate sales in a shaky consumer market.

Known for its simple, old-school comforts and southern hospitality, Cracker Barrel has found its market share dropping for years. Addressing the growing problem with a logo change seemed just the solution for which the company was looking. Dumping a familiar, friendly-faced character rocking next to a barrel for some sexy new letters has received some unexpected criticism. Simply, people don't like it, and it signifies there's a much bigger problem than a failed new logo.

A real-life Andy moment. IFYKYK 😭

5 ways people are going “All In” this week

By Sarah Watts

There's something truly special about watching someone go "all in." This could mean throwing an elaborately themed birthday party for a Chihuahua (see below) or something a little simpler, like surprising someone with a long-anticipated birthday present. Whatever it is, going "all in" means total commitment—no holding back, no second-guessing, just passion and full-throttle enthusiasm. And speaking of commitment, our friends at All In are seriously committed to your snack game...they’re even giving you free bars.

🧵 Frugal people share the under $20 purchases that have saved them hundreds of dollars

These 30 things have paid for themselves many times over.

By Emily Shiffer

Every penny counts when living a frugal lifestyle. Saving money means making smart purchases.

And even the smallest investments can have the biggest returns. From budget shopping to thrifting, frugal people know how to save money when it comes to shopping.

To help others save big, frugal people offered their best frugal advice for purchases $20 or less that have saved them hundreds of dollars over time. These are 30 purchases they've made that have saved them the most money.